Work commenced this week on the Salford Health Gain – Behaviour Change Programme which is an innovative and transformational programme of skilling up front line staff in brief advice and brief interventions. In areas such as Salford where there are multiple challenges for health and wellbeing a multi-agency approach is the only way to make an impact.
Salford has a well established and enviable partnership approach to health improvement which, over the last few years has embraced this and has forged a series of innovative multi – agency programmes. The Behaviour Change Programme is the latest and promises to support an already committed and highly skilled workforce to improve the health and wellbeing of families, friends and communities in Salford.
Uni is pleased to be involved at this early stage as part of the Behaviour Change Consortium which is delivering the brief interventions training programme. The Behaviour Change Consortium consists of Unique Improvements, Social Marketing Gateway and JMP Consultants all experts in the fields of social marketing and behaviour change programmes.