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Recommended reading – UNI social marketing model featured in the Public Health Journal

Unique Improvements’ paper, Community Led Social Marketing Model, has been published in the Public Health Journal. The paper proposes new approaches to co-production and involving communities in social marketing.

Consultant Adrian Smith said, “It’s a great feeling to think that we are contributing to the field of social marketing with some new ideas and approaches – we’re not just following the pack, but leading it!”
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